Aiden's terms of service

Dated: July 2017



The website (the “Website”) and the marketing assistant software application service (together, the “Platform”) is owned and operated by Dashbot Limited Limited of 40 Islington High Street, London, N1 8XB (“Aiden”, “us” or “we”).
By registering to use the Platform, you are agreeing to be bound by the following terms and conditions (the “Terms of Service”), including the Aiden Privacy Policy.
These Terms of Service are very important to you and us. They set out the basis on which we provide, and you are permitted to use, the Platform.
If you do not agree to these Terms of Service, please refrain from using the Platform.


The Platform is your personal marketing assistant and provides data collection and presentation services to enhance your marketing activity using artificial intelligence (the “Services”).
Access to the Platform is permitted on a temporary basis and we reserve the right to withdraw or amend the Services we provide without notice. We will not be liable if for any reason the Platform is unavailable at any time or for any period. From time to time, we may restrict access to the Platform or to some parts of the Services.
When registering to use the Platform, you may be provided with a user identification code and password. You must treat such information as confidential, and you must not disclose it to any third party. We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our opinion you have failed to comply with any of the provisions of these Terms of Service.
Unless you are a private Beta user, when registering to use the Platform you will be asked to pay for a subscription. Your payment details will be taken using a trusted third party payment provider

Data and Confidentiality

The Aiden Privacy Policy applies to how Aiden handles your personal data. By using the Platform, Aiden will also have access to data obtained from the Platform’s communication with Linked Accounts (“Customer Data”).
Aiden keeps Customer Data confidential and will not use it except for the purpose of providing you with the Services and in relation to your use of the Platform. Aiden shall not disclose any Customer Data in whole or in part to any third party, except if required to so by law, or by any governmental or other regulatory authority. Where we are required to do so, we will give you as much notice of the disclosure as possible.

Third Party Services

The Platform accesses the content of, and corresponds with, products and services from third parties via third party application program interfaces, including but not limited to Skype, Slack, and Facebook (“Linked Accounts”). If you link your account to use the Platform to a Linked Account, you are authorising Aiden to access and collect information associated with your Linked Account on your behalf in order to integrate your experience with content, information and features available through such Linked Accounts.
You are responsible for making all arrangements necessary for you to have access to the Platform, including setting up and managing your Linked Accounts.
Aiden makes no representation, warranty or commitment and shall have no liability or obligation whatsoever in relation to the content or use of, or correspondence with, any such Linked Accounts, and the terms and conditions of the Linked Accounts may also apply. It is your sole responsibility to comply with such terms and conditions.
Aiden does not endorse or approve any Linked Account nor the content of any Linked Account the Platform corresponds with.

Your Obligations

To register to use the Platform you must be 18 years or older and if acting on behalf of a company, you warrant that you have authority to bind the company as the contracting party to these Terms of Service.
You agree to co-operate with Aiden in all matters relating to your use of the Platform and provide to us such information as is required in relation to your use of the Platform, and ensure that it is accurate, current and complete in all material respects.
You agree not to:

  • license, sell, rent, transfer, assign, distribute, display, disclose or otherwise commercially exploit, or otherwise make the Platform available to any third party;
  • access all or any part of the Platform in order to build a product or service which competes with the Platform, or for the purposes of monitoring the Platform’s availability, performance or functionality;
  • use the Platform to provide services to third parties (unless those third parties also have accounts to use the Platform and such use is in accordance with the intended and usual purposes of using the Platform), or permit the Platform to be combined with, or incorporated into, any other program;
  • attempt to copy, modify, duplicate, create derivative works of, frame, mirror, republish, download, display, transmit or distribute all or any portion of the Platform (except as may be allowed by any applicable law incapable of exclusion);
  • attempt to reverse compile, disassemble, reverse engineer or otherwise reduce to human-perceivable form all or any part of the software applications used by us (except as may be allowed by any applicable law incapable of exclusion)
  • access, store, distribute or transmit any computer viruses, Trojan horses, worms, time bombs or any other harmful or deleterious software programs during the course of your use of the Platform;
  • use the Platform in a way that breaches any applicable local, national or international law or regulation, or in any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect.

Intellectual property rights and indemnity

Aiden is the owner or the licensee of all intellectual property rights in and to the Platform, and in the material published on it. Aiden grants you a non-exclusive, non-transferable, revocable licence to use the Platform. You have no right in or to the Platform other than the right to use it in accordance with these Terms of Service.
All intellectual property rights and all other rights in the Customer Data are owned by you, and you hereby grant to Aiden a non-exclusive, worldwide, royalty-free licence to display, copy, transmit, distribute, use and promote the Customer Data and other items furnished by you to Aiden in connection with your use of the Platform, only so far as doing so relates to your use and the operation of the Platform.
You agree to indemnify us and hold us harmless against any costs, expenses, liabilities, damages or loss suffered or incurred by us in connection with your breach of these Terms of Service

Limitation of liability

Aiden shall not be liable to you, whether in contract, tort (including negligence), for breach of statutory duty, or otherwise, arising under or in connection with your use of the Platform for loss of profits, loss of sales or business, loss of agreements or contracts, loss of anticipated savings, loss of or damage to goodwill, loss of use or corruption of software, data or information, any indirect or consequential loss.
Aiden’s total liability to the you shall be limited to the total subscription fee you have paid to Aiden in the preceding 12 months.
Nothing in this agreement limits or excludes Aiden’s liability for anything which cannot legally be excluded at law


You may terminate these Terms of Service at any time, for any reason, by deactivating your account and ceasing all use of the Platform.
We may terminate these Terms of Service with you immediately in the event you commit a material or persistent breach of these Terms of Service, if the Platform or any of the Services are discontinued, if we lose the right to provide you with access to the Platform or if use of the Platform becomes unlawful. We will use reasonable endeavours to provide you with notice in advance; however, you acknowledge that this may not be possible in all circumstances.
Upon termination, any data created or presented to you by your use of the Platform in connection with your use of the Services shall be provided to you upon request and deleted from Aiden’s servers.

Other important terms

Changes to these Terms of Service. Whenever Aiden revises these Terms of Service, we will keep you informed and give you notice of this by stating that these Terms of Service have been amended and the relevant date at the top of this page.
Waiver. No failure or delay by Aiden to exercise any right or remedy provided under these Terms of Service or by law shall constitute a waiver of that or any other right or remedy, nor shall it prevent or restrict the further exercise of that or any other right or remedy. No single or partial exercise of such right or remedy shall prevent or restrict the further exercise of that or any other right or remedy.
Severance. Each of the paragraphs of these Terms of Service operates separately. If any court or relevant authority decides that any of them are unlawful, the remaining paragraphs will remain in full force and effect.
Entire agreement. These Terms of Service constitute the entire agreement between the parties and supersedes and extinguishes all previous agreements, promises, assurances, warranties, representations and understandings between them, whether written or oral, relating to its subject matter.
Assignment and other dealings. You may not assign, transfer, sublicense, or deal in any other manner with any of your rights and obligations under these Terms of Service, without our prior written consent. Aiden may at any time assign, transfer, mortgage, charge or deal in any other manner with any or all of its rights and obligations under this agreement without notifying you or receiving your consent.
Governing law and jurisdiction. These Terms of Service are governed by English law and you can bring legal proceedings in respect of any dispute or claim arising out of or in connection with these Terms of Service in the English courts.

How to contact us

To contact us, please email
Company number: 10288233